Case Studies.
CLIENT: Chattahoochee Food Works, a new food hall secured 25,000 square feet in West Midtown with 32 stalls.
OBJECTIVE: terra alma was hired to market and secure emerging restaurant operators to operate a global culinary experience during COVID.
OUTCOME: in addition to securing 32 vendors for stalls, terra alma secured marketing and event coordinators for the grand opening and manages a wait list of over 200 interested vendors.
CLIENT: Club Pilates is a growing boutique fitness brand founded in Southern California. Acquired by Xponental Brands.
OBJECTIVE: terra alma was hired to strategize market entry for the brand, consulting franchisees on the most successful locations.
OUTCOME: terra alma secured over 15 locations for Club Pilates throughout Atlanta and advised on expansion into Nashville and Orlando.
CLIENT: Yoga Six, a newly acquired boutique fitness facility joining Xponental Brands seeks expansion in Atlanta
OBJECTIVE: terra alma was hired to strategize market entry for the brand, consulting franchisees on the most successful locations.
OUTCOME: terra alma secured four Yoga Six locations and advised on expansion into Charleston, Charlotte and Nashville.
CLIENT: Tropical Smoothie Cafe, headquartered in Atlanta sought a brokerage that could aid in immediate growth for franchise groups approved for multiple location growth.
OBJECTIVE: terra alma was hired to lead market strategy and expansion for 6 franchisees approved for immediate growth.
OUTCOME: terra alma secured over 20 locations in 2 years for 6 franchisees.
CLIENT: Wingstop sought after a brokerage that could aid in immediate growth for franchise groups approved for multiple location growth.
OBJECTIVE: terra alma was hired to lead market strategy and expansion for 4 franchisees approved for immediate growth.
OUTCOME: terra alma secured over 10 locations in 2 years for 4 franchisees.
CLIENT: Millers Ale House is a private equity backed corporate casual dining brand with over 100 locations nationwide.
OBJECTIVE: terra alma was hired in 2002 to strategize market expansion for the brand, advising corporate on the most successful locations for casual dining.
OUTCOME: terra alma has successfully secured 6 locations and growing for Millers Ale House throughout the entire state of Georgia.